Award winning maker of digital and in-real-life experiences that speak to human truths. 8 years experience across UX, strategy, service design and digital creativity for national and global clients. Nerd for human-centered design methodologies, passionate about pizza. Currently working in Denmark as a Lead Experience Designer 🇩🇰

Rewriting the internet to be gender inclusive.

Changing the way businesses collect gender related data to create inclusive experiences with New Zealand’s national telco Spark.

Cutting through climate change apathy.

Putting Earth’s reliance on fossil fuels into alarming perspective with United Nations Development Programme.

Celebrating Kiwi creativity with immersive AR experiences.

A co-created series of 5G-powered augmented reality (AR) experiences that bring to life unseen stories of some of New Zealand’s most iconic creatives.

Building a connected community, not just a resource.

Co-designing a platform for people living and loving those with neuromuscular conditions with Australia’s Muscular Dystrophy Foundation.

Educating Gen Z on the potential of Green Hydrogen.

Enlisting a scientist the world couldn’t ignore in the fight to demystify Green Hydrogen.

Creating a playful, audio-led education experience.

Reimagining the incursion experience for teachers and students for WA’s state water utility the Water Corporation.

Motivating behaviour change through social comparison.

Reinvigorating West Aussie’s engagement with ‘waterwise’ behaviours through gamification and social comparison for the Water Corporation.

Transforming health insurance through life-centric service design.

Reimagining the way private health insurance is discovered and accessed using the context of real life events and claims data.