AO Studio website
A no-fuss branded website for a no-fuss creative Studio.
Building a website that mirrors AO Studio’s ethos - no fuss, no complicated agency processes, just outstanding freelance talented ready to deliver.
Skillset: Concept direction, UX lead, content strategy
The project at a glance.
AO Studio is a creative studio in Aotearoa (New Zealand) who was getting ready to open its doors. As part of launch the Studio needed a website that reflected the brand’s no-fuss, ready-to-go, and tenacious personality. One of the main tasks was to define an experience concept that played with the idea of no-frills - think print specs and architectural frames but mixed with some playful interactions.
The result was an engaging platform that not only showcases AO Studio's unique identity but also provides a user-friendly tool for prospective clients. The tool allows clients to explore and self-select the services they need, reducing the ‘fuss’ by streamlining the process of bringing the Studio on board and ensuring a seamless, personalised experience from the start